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July 25, 2017 | Roni Fontaine | Hadoop Ecosystem, Hadoop Insights

SQL and Hadoop Query Performance Smackdown

July 24, 2017 | Matt Spillar | Hortonworks Case Study

Don’t Leave Your Customers out in the Cold

July 21, 2017 | Tom Hastain

Join the Big Data Revolution! (Apply Inside)

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LLAP wins the fastest execution among the SQL engines! Comcast is one of the nation’s leading providers of communications, entertainment and cable products and services. Headquartered in Philadelphia, PA, they employ over 100,000 employees nationwide whose goal is to deliver the highest level of service and improve the customer experience. Comcast decided to run what […]

A 30-minute pizza delivery window used to be cutting edge, but times have changed. Not only have our attention spans shortened, but as customers, we have higher expectations. We live in the age of right now, “good enough” is no more. Companies must continually evolve to provide excellence to their customers. It seems the efficiency […]

Last Saturday, the Financial Times published an article titled, “BP looks to big data to help weather weak oil price” which explained why BP is expanding their data storage from one petabyte to six petabytes. It almost seems counter-intuitive, especially in an age of increased competition and renewable energies. Yet BP, along with the rest […]

Here at Hortonworks, we help big data projects be as successful as possible.  Part of that success is based on Hortonworks SmartSense. SmartSense provides a collection of tools and services to proactively prevent common cluster problems. With SmartSense customers can quickly capture the diagnostic information required to resolve issues. AND, it generates proactive recommendations that […]

With every swipe of a credit card, every social media interaction, and every opened email advertisement, businesses are continuously trying to gain a single view of customers. Along with this mountain of data comes a lot of risk. Cyber crime has reached an all-time high – it is more brazen, and much more sophisticated. Companies […]

Usually, customer demand prompts the need for innovation. If enough people need something, companies adapt to meet the requests of their consumers. Today, the development and evolution of mobility and telecommunications have outpaced our ability to create such a demand. Data is Like the Back of Your Hand Our data knows us more than we […]

Famed businessman John Wanamaker once remarked, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” The digital advertising industry is rapidly evolving. Hortonworks customers are leveraging their structured and unstructured data to generate real insights into their customers and their customer’s behavior. From trends, to patterns, to […]

On Tuesday I blogged about Pinsight Media’s DataWorks Summit keynote. Pinsight leverages Hortonworks to ingest over 60 terabytes of data coming from 65 million devices across multiple mobile network operators. This network-level data provides right-time advertising to consumers. What’s most interesting about Pinsight’s use case is that the data is not their own, yet they […]

The amount of waste in time, costs, and resources to send print advertisements to consumers forced a change to digitize the process. Despite tremendous efforts in modernizing the necessary business practice, some of the challenges remain. Being able to target the right customer, with the right ad, at the right time is every company’s mission […]

Dale Kim, Sr. Director, Products/Solutions, Arcadia Data   Implementing data security controls can be hard, so it is up to technology vendors to work together to make security as simple as possible. This is especially true of big data environments where there are many pieces to integrate. When it comes to working with the Hortonworks […]

Retailers must adapt to the ever-changing demands brought on by new technological advancements, or be forced to close their doors. It used to be that the customer is always right. However, with real-time notifications and 24-hour social media, we are in the era of the customer is always right now. Data Magic Secrets Revealed Companies […]

Last month at our DataWorks Summit in San Jose, the CEO of Pinsight Media (Pinsight) presented The 8 Second Data Rule. Pinsight is the mobile data company that uses verified, network-level data to fuel intelligent brand decisions. Its data management platform ingests over 60 terabytes of data coming from 65 million devices across multiple mobile network […]

There’s a shift in manufacturing that is not only demanding companies change their business models, but also innovate more quickly than ever before. Servitization, or selling services in addition to normal product offerings, has created a challenge for competitive organizations to rethink how they approach new and existing customers. One Stop Place to Shop Whether […]

On Wednesday I posted a keynote from Day 1 of our DataWorks Summit, on how a healthcare organization is using Big Data and Hortonworks to deliver precision medicine to its patients. Day 2 of the Summit was equally as engaging and informative. Tim Leonard, EVP of Operations and CTO of TMW Systems, a Trimble company, […]

Last month, at our DataWorks Summit in San Jose, we were treated to a host of keynote speakers from a variety of industries, all leveraging the power of Big Data and Hortonworks to usher in groundbreaking, and even life-saving, transformation to their respective industries. One of the speakers was Dr. Wade Schulz, Resident Physician and […]

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@hortonworks: 92% of insurers are investing in data and analytics initiatives. At the core of those initiatives is #Hadoop https://t.co/8sPYnWJrVU